Bishkek, Nov. 17, 2017. /Kabar/. Kyrgyz designer Alexei Lysogorov from Bishkek won the second place at the Moscow Design Festival called "Wednesday", the website of the contest festivalsreda.ru reported.
Lysogorov won the second place in the nomination "New packaging".
The designer from Kyrgyzstan made a packing for peanuts in sugar glaze. His work emphasizes today’s day, but also refers to the mountain, ecological origin of the product (Kyrgyzstan is a country of mountains).
The main advantage of his packaging was an original transformation. The packs are easily combined into various "mountain" compositions, attracting with their unusual appearance on the shelves and points of sale.
The festival "Wednesday" is the first and the only festival of design and advertisement in Russia. The festival accepts only those works that change the visual environment for the better. The event sets ambitious goals to create artistic, cultural and social features in the field of design and advertisement.